Our direct business is tailored to serve medium-to large-sized companies with minimum order quantity (MOQ) of 3, 000 for most packaging products. Brilliant targets seven business segments: Toys, Stationary, Cosmetics and Personal Care, Jewelry, Electronics, Kitchen Wares, and all kinds of Gift Packs. These segments include multiple sales channels consisting of sales teams, trade shows, personal or impersonal promotions such as Internet site, company catalog, direct mailing, etc.

Brilliant manufactures a wide selection of products, including famous brand name products and other private label products. Besides producing products with customers' designs, Brilliant also creates their own design products as well as other tailor-made products for their customers.