Language was created by business partners Michael Schreier (C.P.A.) and Avril Ozen (Designer) both hailing from South Africa. They met in Los Angeles when they were both building their respective careers in the apparel industry. His financial background paired with her experience in product development proved to be the perfect combination. In 1995, they took their friendship one step further when they opened their doors as Eastwest Clothing. Language was introduced as one of their earliest brands, and really began to take off in 2001, when the concept of the t-shirt as a blank canvas was born.