Sandy Steele, the founder and Chairperson of the Company, has developed proprietary products and services for enhancing one's well-being naturally. The Company also markets non-fiction books and fiction novels about various uplifting subjects for motivation. Sandy Steele Unlimited created and produced a one hour weekly radio show for women, "Honey, trust me on this..." The Company is currently developing a publishing division to assist independent authors in promoting, advertising and marketing their books.