Smarter Starter Fluid is a natural combustible liquid made of agriculturally-derived ingredients used to light barbeque charcoal. Smarter Starter Fluid is a breakthrough alternative to the well established petrochemical derived lighter fluids. The main benefit of the product is that it does not leave a residual petrochemical taste on grilled food. Smarter Starter Fluid, LLC is the management company that exclusively manages, markets, distributes, and sells Smarter Starter Fluid. More product details at: www.starterstarterfluid.com